Plastic Logic have done a big redesign of their website that does a better job of selling the Plastic Logic eReader -
An eReader that means Business ... must mean Expensive
They have also added a bunch of information, including -
- The new tagline is ‘An eReader that means Business’.
- They will be calling their reader the eReader.
- They will have their own store, and they mention their partnership with FictionWise (now owned by Barnes & Noble).
- They will allow self-publishing. No terms or details are disclosed yet -
Plastic Logic’s Publisher Program will enable self-publishing. Details on self-publishing will be available in the second half of 2009.
There is no cost to be a part of the program at this time.
What are the terms?
We have not announced details, this information will be made available to Publisher Program participants later this year - They’ve put up a FAQ for publishing partners and a form to sign-up.
- They are very clearly targeting business customers. In addition to the tag-line there’s language like ‘slim down your briefcase’ and ‘ fill the gap in your digital workflow’.
- Lots of formats supported including the old and new Microsoft Office formats, PDF and ePub -
• PDF
• DOC
• DOCX
• XLS
• XLSX
• PPT
• PPTX
• JPEG
• PNG
• TEXT
• HTML
• BMP
• RTF
• ePub - They’ve put up their calendar of events and it seems to revolve around events in Germany. Isn’t the Mountain View branch doing any touring?
Plastic Logic are now firmly in ‘Selling a Product’ mode
Before this redesign the Plastic Logic site was mostly a ‘we’re doing something cool/ all about us’ site. Now its become a more business oriented (in more ways than one) site and it’ll be interesting to see -
- Whether they just outsource their store to Fictionwise or build their own store.
- The price point at which they enter the business ereader market.
- How long it takes Amazon to jump into the same segment.
- What share of revenue they offer self-published authors and small publishers.
Filed under: plastic logic reader Tagged: | kindle vs plastic logic
Thanks for the interesting followup to a report from Mark Glaser in early May, about a conference during which Sarah Geata, sr. director of content development, spoke and answered questions. That was about the business focus also.
Of real interest to me at the time were her statements (as reported by Glaser) about email, which appears to be downloading of subscriptions and ‘uploading’ of email (but not interpersonal? see below) to the device.
But at the same time, she answers a question about whether or not they’ll have a web browser.
She says, “Not right now. It’s about not being interrupted.
[ Hello? ]
It’s a reading device. There won’t be email on this or a web browser.” She explains why.
http://www.pbs.org/mediashift/2009/05/should-newspapers-create-consortium-for-e-readers126.html
– Andrys
their site is down for sometime