Kindle Review – Kindle Fire Review, Kindle 4 Review

This post is an attempt to clear up my total confusion as to exactly what Twitter is, why it gets 44 million people a month visit it, and why everyone thinks its going to save the world and colonize mars.

Kindle on Twitter

There seem to be four categories of people tweeting about the Kindle -

1. Spammers like RetailPriceCut that tweet every  20 to 60 minutes hoping someone will click and buy. This is 75% of kindle related tweets.
2. Regular twitter users that tweet kindle questions. Such as the fact that there might be no TTS on Dan Brown’s new book (courtesy pcnerd37).
3. Kindle owners who tweet experiences and updates. For example, Justin Delay talking about convincing a person to buy a Kindle.
4. Kindle bloggers etc. that tweet their posts and news.

This page on WeFollow shows you the kindle related tweeters with the most followers (if you’re into that sort of thing).

Definite Strong Points

These seem like the plus-points -

1. Simplicity
2. Use from your cellphone. 
3. It’s the ‘in’ thing.
4. Instant feedback.
5. Matches current attention spans perfectly.

The biggest selling point though seems to be -

1. For regular people, simple updates and a simple way to connect. 
2. For businesses etc. free access to customers. 

Free Access to Customers – Does Twitter really let you find customers for free? 

From my perspective this is the only question worth asking -

Does Twitter have traffic of good intent? Are you going to find actual customers?

There certainly seem to be some success stories -

1. Dell comes to mind and they promote heavily on twitter. Considering their customer acquisition costs on Twitter are super low, it’s not very surprising.
2. Some celebrities seem to be all over twitter, including a few sports players who do a good job of staying in touch with fans.

The big compelling thing is its very simple to use and it’s free to connect with your current and potential customers.

Twitte might end up eating a chunk of google’s revenue -

1. The reason Google’s concern is valid, in my mind, is that Twitter is letting businesses get customers for free.
2. If Twitter keeps growing, and if Twitter’s traffic has good intent, that means Google loses out on ad dollars.

Trying out a Book – Twitter Power by Joel Comm

This book didn’t do it for me (so far). It was two things -

1. The book manages to show us screenshots of Mr Comm’s LinkedIn page, his blog, his Flickr page, his Squidoo page, his Twitter page (five times) in the first 33% of the book. All of them have his photo on them.
2. Everything he says is good – however, its too much of a marketing angle rather than doing it because you like it and to find like minded people.

What he’s writing is good, and will test out a lot of it. However, his attitude is to copy what someone with genuine interest in a subject and in people would do, for marketing purposes.

My overall review is on-hold until finishing the book and testing out the things he recommends. However, he’s selling himself too much and given that the book is already $10+, its unfair to market yourself instead of focusing on helping.

Big Takeway from reviewing Twitter

You should get on Twitter – Right Now. The payoff to time ratio is pretty good.   

1. If you’re looking to connect with people easily, twitter is great.
2. Its especially great for finding people with similar interests.
3. If you’re a business or a blogger looking to find customers, it’s hard to beat free customer acquisition.

The simplicity and 140 word limit means it doesn’t take up too much time.

Obviously, like in any other field, the top 1% get the lion’s share of the benefits. However, the remaining 9% get benefits too and apparently hitting 100 or so followers is enough to get to that point.

1. Do feel very strongly that 75%+ of content creation and effort should be on your own site and your own content.
2. However, as long as twitter is letting bloggers and authors find readers without having to pay money it’s quite a nice way to find new readers.

Twitter seems to be this site that just lets other people use it for free, and also let companies and marketers use it for free.

It’s rather strange – what business lets other businesses make money from its platform without making any itself?

Filed under: kindle Tagged: | kindle 2 twitter, kindle twitter