Barnes Noble Nook eReader – $259

The Wall Street Journal say they’ve seen a full page ad for the Barnes and Noble Nook eReader and it’s loaded -

  1. Allows lending – Lend eBooks to friends. This is the first confirmation. WSJ write -

    Details of the reader appear in a full-page advertisement viewed by The Wall Street Journal in the New York Times Book Review section dated Sunday, Oct. 25. The advertisement says the Nook will enable its owners to “Lend eBooks to friends.”

  2. Color touchscreen. By this they mean the screen below the eInk screen.
  3. $259 price to match the Kindle price. That is a BIG detail to ferret out.
  4. The name is Nook – Athena was so much better ;) .
  5. Wireless downloads.
  6. There is a separate website called nook.com – although it’s not up yet. WSJ write -

    The New York Times Book Review ad urges readers to “experience nook at your local Barnes & Noble or at nook.com.”

Details are supposedly from an October 25th New York Times advertisement.

Here is what Nook means (from my Kindle dictionary) -

a corner or recess, especially one offering seclusion or security: the nook beside the fire.

the nook beside the fire – You cannot make this stuff up. Amazon kindles a fire and B&N offers you security by the fire.

Related: Apple might have a mystery product this holiday season

9to5Mac have the scoop on the fact that Apple’s air freight costs are set to rise abnormally in the company’s first quarter i.e. October, November, December. This is what they say -

So, just to clarify, Apple is spending more on air freight in the future quarter as it struggles to cope with an “abnormal sequential increase”. We’re wondering what this could be, dismissing an iPhone nano, tablet, new Mac and so on, we find ourselves speculating on an iPod touch with a camera. Though we’re not sure the new name – abnormal sequential increase – will catch on…

Might be nothing. Might be an iTouch with camera. Might be the Apple iReader.

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