Google decided having Microsoft and Amazon as enemies wasn’t enough. So they’re partnering with iLike and LaLa and launching a music offering called Google OneBox.
Yes, the Apple-Google break-up is turning very messy.
Google will not sell music. However, you have to look at what happened with Google Book Search and think it’s only a matter of time. All 4 big music publishing companies are on-board so all Google would have to do is add a music player and an MP3 store.
Update: There was also news yesterday that Google will build their own Android Phone and sell it directly at Retail. So now they’re also competing with every carrier that sells Android based phones.
Google Vs Every Other Company
At some point this is going to turn into Google Vs Every Other Tech Company.
What company in its right mind would do this?
Well, a company that already has 10% of the Internet flowing from or to it.
Read this Wired Article on YouTube’s bandwidth bill being Zero, including -
What we mean by the internet is changing and it’s happening really quickly,” Labovitz said. “I was blown away to find out that one-tenth of the internet is going [to] or coming from Google.”
Google feels that with 10% of the Internet and with their control of Search they can take on any company.
That’s well and good – Why not do it one by one?
You have to ask - What company in its right mind would take on Microsoft, Amazon, Apple, Facebook – all at the same time?
Vinod Tonangi has a comment on the TechCrunch post that captures this Google Vs Every Other Company aspect -
Sooner or later more and more companies will start switching away from Google’s Products & Services because they are competing in way too many markets.
I’m not talking about just Apple. Look at Yelp. Right now they integrate with Google Maps, but Google has launched Places.
They have Books and they compete with Amazon, Barnes & Noble, etc…
They have Checkout and they compete with Paypal.
They have Chrome and they compete with Apple, Microsoft, Mozilla
They have Google Finance and they compete with Bloomberg, CNBC, CNNMoney.com…
Let’s not forget YouTube, gmail, News, Docs, etc…
Google taking on Apple is the most interesting. Wasn’t Apple Google’s big friend in the Tech World? Enemy of my enemy is my friend etc.
Google Vs Apple – Google turns on its Ally
Read this comment from TechCrunch -
overall, i think it’s a great step for the music industry as google tends to bring the price down to zero in most industries they explore.
i don’t think the $1.29 iTunes price point will hold up for too much longer.
How do you think Mr. Jobs feels about that?
On the iPhone He (Freudian Slip – no disrespect intended for the Real Version) has Google Maps as the default maps, Google search as the default search, and this is how Google thanks him?
Here’s what Google has done recently -
- Try to take over the iPhone.
- When that stalled, get a government investigation started on the iPhone App Store.
- Start pushing Android as an OS for phones.
- Announced they’ll sell their own phone.
- Announced a partnership that will, in effect, take on iTunes.
When Google is willing to take on even an ally with $36 billion dollars in cash and securities and a mega-product like the iPhone, what company is safe?
Amazon, Apple, Facebook, Microsoft – Never Ending list of Enemies
What huge tech company isn’t Google’s enemy?
I really wish someone would explain to me why Google are fighting so many wars on so many fronts with so many extremely dangerous companies -
- Against Microsoft on OS, Browser, Office.
- Taking on Apple with their new Music Service.
- Taking on Apple with Android and their own phone.
- Against Amazon with Books (and retail, although it’s not apparent to people yet).
- Taking on Wireless Companies with wireless spectrum auctions and demands for openness.
Search and YouTube are huge strengths – However, how can you leverage that into winning all of the above wars? Does Google know something that we don’t?
Filed under: thoughts | Tagged: google's strategy, things i don't understand
Google is being extremely unwise.
Google doesn’t see how the many companies it is trying to compete with could use a fairly simple strategy to undo Google’s primary source of cash flow.
By the way, if Google is going to have its own phone made in Asia, doesn’t it stand to reason that they will have their own netbook with “Chrome OS” also made in Asia?
OK. So add to the enemies list every PC manufacturer on the planet (except one in Asia).
Now, let’s think about how this “strategy” of Google’s could come unhinged?
Hmmmm. Well, obviously the enemies need to stop helping Google make money in search advertising. How to do that?
Well, how about this idea for a start: All PC manufacturers (from Apple to Sony and all in between), all Cell phone manufacturers and cell carriers, Amazon, and all newspapers, and TV stations simultaneously promote the best available alternatives to Google Search and Chrome, meaning search boxes at all these sites which are not Google (but likely Bing), pre-installed browsers which are not Chrome, and achieve a total Google lock out from all of these devices, and information platforms.
The simple goal being to start cutting into Google’s search ad revenue as people are redirected to Bing.
All PC manufacturers would be well advised to embrace a non-Google browser, and pre-set it with a non-Google search destination. Obviously, if Google thinks they are now going to be a winning phone handset company, it won’t be long before Google thinks it’s a PC company too.
PC makers must unify against Google quickly. So should all phone companies. All phone companies should drop Google Android, and they should drop Google search from their smartphones.
[...] In the battle for the cloud trust and safety is one of the key issues. Google has a lot of new enemies today and they also advertising its China stance making it clear to the public that their exit is [...]