Time for another free kindle book

Saturday Night and it’s time for a free kindle romance novel -

Heat of Passion: An Out of Uniform Story by Elle Kennedy.  

Carson Scott is the king of one-night stands, so a naughty encounter with a sexy brunette in a nightclub supply closet is right up his alley. When his mysterious seductress disappears, he’s blindsided by an unfamiliar emotion – disappointment. One thing’s for sure – if he ever encounters his lady of the evening again, he won’t let her slip away so easily.

Between her catering business, family issues, and her broken heart, Holly Lawson has too much on her plate to think about committing to a serious relationship. Hot, sweaty, anonymous sex with a Navy SEAL-now that sounds like the perfect appetizer to take the edge off. With no plans to ever see him again, she indulges in a fling. Only to come face to face with him weeks later while working a wedding.

The ever-changing nature of free book offers makes me wonder.

How long should a free book promotion be to be most effective?

There are lots of scenarios -

  1. If it’s to promote a new book perhaps the free offer on an older book should start a month or so before release and continue for a few months after release. 
  2. If it’s the first book in a series free to promote the entire series it makes sense to let it go on forever. 
  3. If it’s an attempt to boost a book’s sales rank a few days would work.
  4. If you’re trying to gain exposure then perhaps your book is permanently free.
  5. If it’s a publisher attempting to make a name perhaps they should do rotating free book offers in a genre like BelleBooks and Samhain do.

There are also some things to watch out for -

  1. Restricting the free book offer to the US gets non-US customers upset.
  2. Having it for a day or less means people miss out and feel bad about it – Disappointment is hardly what you’d want them to associate your books with.
  3. Bad formatting and bad editing on a free book spoils readers’ impression of your work.

It’s important to actually have a good product out and to give readers enough time to find out about it and try it out.

2 Responses

  1. Saturday Night and it’s time for a free kindle romance novel -
    Heat of Passion: An Out of Uniform Story by Elle Kennedy.

    Awfully pricey for a free book.
    $4.80

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