Kindle Oprah update – Dickens is Pick 65, Kindle Oprah thoughts

We’ve suspected the Kindle will be starring in the Oprah Winfrey Show tomorrow alongside Jonathan Franzen and Oprah’s 65th Book Club Pick.

What we probably didn’t expect is for the $7.99 Kindle Oprah Book Club selection to turn out to be a public domain book. It’ll actually be a combination of two Charles Dickens classics (Great Expectations, A Tale of Two Cities). It’s a special version with a $20 paperback discounted to around $13 and a $8 Kindle edition.

After the great expectations created by the secret $7.99 Kindle Edition of the 65th Oprah Book Club selection it’s a bit of a disappointment to find out it’s a combination of two freely available public domain books.

Associated Press spoil the surprise and temper expectations

Associated Press has revealed the pick ahead of schedule –

  1. The AP actually bought a copy of the new Dickens special edition with the Oprah book club logo on the cover. 
  2. It’s published by Penguin and is 800 pages long.
  3. No comments from Oprah though her website recommends Dickens’ ‘David Copperfield’.

The Associated Press notes that Oprah has picked Anna Karenina and East of Eden in the past so picking a public domain book isn’t a complete shocker.

Kindle Oprah thoughts

  1. On the one hand it would have been pretty cool to say the Kindle edition is just $7.99 while the paperback is $13. It being a public domain book takes away a little bit of the lustre.
  2. On the other hand being able to say you can get these Dickens books on your Kindle for free is great.
  3. If you bought the book as a blind preorder (like me) you might want to cancel and get the free versions instead – A Tale of Two Cities and Great Expectations are both available for $0.
  4. A Tale of Two Cities was added on December 1st which adds even more fuel to the Kindle Oprah fire. Amazon must be expecting a Kindle mention on Oprah if it just added the free version a few days ago.
  5. Wonder why Amazon waited so long to get Oprah’s recommendation for the Kindle – If it happens on Monday, that is. We’re already well into the holiday season. In 2008 having it at the end of October helped Kindle sales the entire holiday season.
  6. It’s interesting that the Kindle might need Oprah’s recommendation to re-establish itself as the reading device of choice. It’s still the best device for reading – It just seems the recent entrants and the Press have managed to steal away the limelight.
  7. Amazon has been making quite an effort recently – retail availability, adding lending, TV commercials, Kindle reading apps. Now the Oprah Show magic. Makes you wonder exactly how well Nook is doing and what impact the iPad has had.

Tomorrow, we’ll find out from the way Oprah talks about the Kindle what Amazon’s situation is (at least we’ll get a rough idea) and also exactly how Amazon is trying to position the Kindle.

Oprah Kindle – Oprah #65 on Kindle for $7.99, Oprah Kindle Redux

The Kindle price for Oprah’s 65th Book Club selection is $7.99 – You can preorder it already at the Kindle Page. The paperback is $13.60 (ISBN: 9780142196588).

That’s the biggest sign yet that another Oprah Kindle endorsement might be on the way to help the Kindle and Amazon.

The Kindle 3 was looking all set for the holiday season but now there’s analyst speculation that 1 million Nook Colors might sell by end 2010 and iPad vs Kindle comparisons are being brought up. Basically, it’s a repeat of the climate in 2008 when multi-purpose devices were being flogged by the Press as the better choice for reading.

Perhaps the only person who can fight off a ravenous Press is Oprah and it’s looking increasingly likely that Oprah will again endorse the Kindle.

Update: At the official kindle forum a user is saying she saw a preview of the show with Oprah waving around a graphite Kindle – 50% it’s her telling people what they’re getting for free, 50% it’s Oprah bestowing Kindle with love and her recommendation.

Sign 2: December 6th Oprah Show audience got Kindles

We’ve covered how audience members got Kindles from Oprah during the taping of the December 6th Oprah Show.

Why would Oprah give Kindles right before the Holiday Season? Would she give Kindles without endorsing them as the best eReader?

Just the fact that she’s handing out Kindles is a big, big publicity coup for Amazon. All Oprah has to do is add on ‘The new Kindle is my favorite device for reading. Now it’s just $139’ and Kindles will sell out.

Sign 3: Oprah’s endorsed the Kindle before

Oprah endorsed the Kindle 1 in 2008 when it was over $300 and just beginning to catch on. At the time there was talk of her being good friends with Mr. Bezos and being genuinely excited about the Kindle.

It should be just as true today – If anything, a $139 Kindle WiFi and 9% market penetration for ebooks are far more exciting than a $300+ Kindle 1 and 2.5% market penetration.

It’s commitment and consistency too – If Oprah’s already endorsed the Kindle at $350 it’s very easy for her to feel it’s an even better recommendation at $139 with the new eInk Pearl screen and features like text to speech.

Sign 4: Recommending Kindle fits in perfectly with Oprah’s 65th Book Club selection

Rumors are that Oprah’s 65th Book Club selection will be revealed on the December 6th Oprah Show. It’s published by Penguin. The show will feature Jonathan Franzen and this would be the perfect time to bring up an Oprah Kindle recommendation.

  1. Here’s the 65th Book Club selection – and the new Kindle is the perfect device to read it on.
  2. This is Jonathan Franzen and he’s sold over 350,000 ebook copies of Freedom – most of them to Kindle owners.
  3. Kindle WiFi is just $139 – the perfect gift for yourself or for the book lover in your life.

You know what makes for an interesting conspiracy theory – that the $89 Black Friday Kindle 2 deal was a test to see demand for a $100 Kindle WiFi. Perhaps that would be part of the Oprah endorsement too.

Let’s take another quick look at our Sign #1.

Why would Oprah #65 be $7.99 on Kindle and Oprah also be giving away Kindles?

We’re seeing a lot of coincidences here –

  1. Oprah’s going to announce her 65th pick and also give away Kindles on the same day. 
  2. The paperback price for her 65th pick is $13.60 while the Kindle edition price is just $7.99. It’s a book published by Penguin (an Agency Model Publisher) – There has to be something up for the Kindle edition to be $5 cheaper than the paperback.
  3. Oprah’s endorsed the Kindle before.
  4. An author who has sold 350,000 eBook editions of his recent release just happens to be on the show.
  5. It happens to be the best possible time for the Kindle to get Oprah’s blessing.

The Kindle is quite likely to get a huge endorsement from Oprah on December 6th and Oprah’s Kindle recommendation will probably help sell a million Kindles or more by end 2010.

Free on Kindle – 3 Books, BOGO offer

4:14 pm Update: Kindle Buy 1 Get 1 Free book offer – Buy Brian Haig’s Secret Sanction and receive a free download of Mortal Allies.

August continues to see free kindle book offers.

Free Books for Kindle – 3 from Suvudu Free Library

Suvudu Free Library has said it’ll release 3 free books on August 3rd –

On Monday I will be updating the Free Library with three new titles, one of which is easily one of my favorite novels.

The ones available now are –

  1. Brass Bed by Jennifer Stevenson.
    Brass Bed - Free for Your Kindle
    Brass Bed - Free for Your Kindle


  2. Update: Unfortunately, it seems that The Briar King and Queen of the Orcs which we’ve talked about before are the other two free Suvudu books.

The Suvudu gentleman thinks The Briar King by Greg Keyes is one of the best books he’s ever read. And the reviews certainly indicate that. And you have Queen of the Orcs: King’s Property as the third free book from Suvudu.

Another free book from Oprah

Books on the Knob had the scoop on this – Oprah is giving away a PDF copy of ‘Let the Great World Spin’ by Colum McCann. It’s a free download for 48 hrs starting August 3rd, Monday, 11 am.

Another free book from Oprah
Another free book from Oprah

What Oprah has to say –

On Monday, August 3, 2009, Random House will offer Colum McCann’s new novel, Let the Great World Spin, as a free download for 48 hours exclusively on The book will be available for download from 11 a.m. ET Monday until 10:59 a.m. ET Wednesday August 5, 2009. membership will be required to download your copy.